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Featured

April 7, 2024
Our Investigations

Data-Driven SEO: A Keyword Optimization Guide using Web Scraping & Co-occurrence Analysis (Graphext + Deepnote + Adwords) | Graphext

To improve our SEO, we built a data-driven method to analyze the content of top-ranking Google search results as part of a keyword optimization process. Starting with a single search term, our technique uses web scraping + NLP techniques to find specific keywords that are already proven to boost the rank of similar pages.

Andy Clarke
Andy Clarke
Our Investigations
Our InvestigationsShort StudiesCustomer StoriesData NewsEverything

Latest Investigations

Mark Cuban is one of the wealthiest people in America, with an estimated net worth of $4.1 billion. He asked for a tool to work out why his Twitter supporters were calling him a socialist, a communist and a globalist - and to analyze whether their accusations were true!
September 8, 2023

Is Mark Cuban a Socialist, a Communist, a Globalist... or Something Else? How Trump Supporters Attack Another Billionaire

Mark Cuban is one of the wealthiest people in America, with an estimated net worth of $4.1 billion. He asked for a tool to work out why his Twitter supporters were calling him a socialist, a communist and a globalist - and to analyze whether their accusations were true!

Victoriano Izquierdo
Our Investigations
Postureo en traje estrechando manos, Baños de masas y selfies, Memes y de relax en la naturaleza. Analizamos las fotos de los 10 políticos españoles más seguidos en Instagram
September 8, 2023

La imagen que transmite la política española:

Postureo en traje estrechando manos, Baños de masas y selfies, Memes y de relax en la naturaleza. Analizamos las fotos de los 10 políticos españoles más seguidos en Instagram

Maximilian Zachow
Our Investigations
Using Graphext to predict potential customers through lead scoring by selecting the right variables and focusing on engagement with the tool in the near future.
September 8, 2023

How we use Graphext to predict who will pay for Graphext with lead scoring

Using Graphext to predict potential customers through lead scoring by selecting the right variables and focusing on engagement with the tool in the near future.

Thomas Buhrmann
Our Investigations
With Graphext we analyzed the vehicle distribution data (from Kaggle) of a bike sharing service based in Minnesota to try to understand bike shortage in Madrid
September 8, 2023

Overcoming Distribution Challenges with Bicycle Sharing

With Graphext we analyzed the vehicle distribution data (from Kaggle) of a bike sharing service based in Minnesota to try to understand bike shortage in Madrid

Maximilian Zachow
Our Investigations
We collected and analyzed answers to a Twitter meme, wherein people were asked to express their relationship with programming languages.
September 8, 2023

What People Really Feel About Programming Languages

We collected and analyzed answers to a Twitter meme, wherein people were asked to express their relationship with programming languages.

Victoriano Izquierdo
Our Investigations
Taking on an investigation into the adverse reactions associated with the COVID-19 vaccination rollout in the USA, our team were aware of the increased need for transparency whilst conducting our analysis. This article documents the methodology behind our study of Vaccine Adverse Event Reporting System (VAERS) data.
September 8, 2023

The Method Behind Our Investigation of Reports of Adverse COVID-19 Vaccine Events

Taking on an investigation into the adverse reactions associated with the COVID-19 vaccination rollout in the USA, our team were aware of the increased need for transparency whilst conducting our analysis. This article documents the methodology behind our study of Vaccine Adverse Event Reporting System (VAERS) data.

Andy Clarke
Our Investigations
To improve our SEO, we built a data-driven method to analyze the content of top-ranking Google search results as part of a keyword optimization process. Starting with a single search term, our technique uses web scraping + NLP techniques to find specific keywords that are already proven to boost the rank of similar pages.
September 8, 2023

Data-Driven SEO: A Keyword Optimization Guide using Web Scraping & Co-occurrence Analysis (Graphext + Deepnote + Adwords) | Graphext

To improve our SEO, we built a data-driven method to analyze the content of top-ranking Google search results as part of a keyword optimization process. Starting with a single search term, our technique uses web scraping + NLP techniques to find specific keywords that are already proven to boost the rank of similar pages.

Andy Clarke
Our Investigations
We analyzed more than 20k advertisements in real estate websites to try to find underpriced houses with Graphext's predictive algorithms. Along the way we looked into the relationships between prices and factors such as education level or location index to try to find insights and patterns in the data.
September 8, 2023

Finding Real Estate Opportunities in Madrid

We analyzed more than 20k advertisements in real estate websites to try to find underpriced houses with Graphext's predictive algorithms. Along the way we looked into the relationships between prices and factors such as education level or location index to try to find insights and patterns in the data.

Victoriano Izquierdo
Our Investigations
We used sentiment analysis to model 5100 Billboard chart-toppers between 1964 and 2015. Our analysis predicted whether song lyrics were positive, negative or neutral as well as detecting the topic and intent behind the most popular tunes in music history.
September 8, 2023

Sentiment Analysis & Billboard Top 100: The Changing Mood of Popular Music .

We used sentiment analysis to model 5100 Billboard chart-toppers between 1964 and 2015. Our analysis predicted whether song lyrics were positive, negative or neutral as well as detecting the topic and intent behind the most popular tunes in music history.

Andy Clarke
Our Investigations
2020 has been a turbulent year for every country but particularly in the USA. We clustered American protest events between May 24 - Nov 28, 2020 to investigate the relationships between types of protests, their violence and their geography.
September 8, 2023

The Evolution of American Protests After the Death of George Floyd: COVID-19, BLM and the Election

2020 has been a turbulent year for every country but particularly in the USA. We clustered American protest events between May 24 - Nov 28, 2020 to investigate the relationships between types of protests, their violence and their geography.

Andy Clarke
Our Investigations
Can data tell us who can replace Ronaldo in Real Madrid? Are there any similar players to Cristiano according to data? We analyze 18000 players to find out 
September 8, 2023

Who Will Replace Cristiano Ronaldo in Real Madrid?

Can data tell us who can replace Ronaldo in Real Madrid? Are there any similar players to Cristiano according to data? We analyze 18000 players to find out 

Asier Sarasua
Our Investigations
La semana pasada, millones de personas en España acabaron imaginando en su cabeza algo que realmente nunca pasó: a un señor rico del barrio de Salamanca destrozando mobilario urbano con un palo de golf. Analizamos con datos y Graphext cómo se originó este bulo, y sobre todo quién hay detrás a izquierda y derecha propagando estas nuevas narrativas políticas
September 8, 2023

Las 2 Españas a Palos de Golf: quiénes y cómo son los que reparten tweets a izquierda y derecha.

La semana pasada, millones de personas en España acabaron imaginando en su cabeza algo que realmente nunca pasó: a un señor rico del barrio de Salamanca destrozando mobilario urbano con un palo de golf. Analizamos con datos y Graphext cómo se originó este bulo, y sobre todo quién hay detrás a izquierda y derecha propagando estas nuevas narrativas políticas

Victoriano Izquierdo
Our Investigations