July 21, 2024
Our Investigations
Data-Driven SEO: A Keyword Optimization Guide using Web Scraping & Co-occurrence Analysis (Graphext + Deepnote + Adwords) | Graphext
To improve our SEO, we built a data-driven method to analyze the content of top-ranking Google search results as part of a keyword optimization process. Starting with a single search term, our technique uses web scraping + NLP techniques to find specific keywords that are already proven to boost the rank of similar pages.
![Andy Clarke](https://cdn.prod.website-files.com/5e8c3c9d1caa5983278ce8cb/64fb4003f8530dba7593ccb1_603dfea9802caa66a2c9067b_Selfie_small_square.png)
Andy Clarke
Our Investigations